[/services/crm]
Off-the-shelf CRMs charge for every user, every month — forever. We build your own: the code and data are yours, you pay once. AI inside — qualification, reminders and reports on autopilot.
what it is
A custom CRM built for your specifics with AI inside. Not "yet another Bitrix," but a system that fits your process exactly: your fields, your logic, your integrations. You own the code and the data — you don't rent seats.
Who it's for: businesses that have hit the limits of off-the-shelf CRMs: expensive seats, no flexibility for your process, no control over your data.
the math
Off-the-shelf CRMs are convenient at the start. But you pay for every user, every month — and the bigger the team, the more it costs. Every year. Your own CRM is a one-time investment. Here's the math by niche (the prices for ready-made tools are real, from the market).
Dentistry / clinic
Off-the-shelf CRM · subscription
Off-the-shelf CRM (Appointer, Denta Pro, OneBox, etc.)
from UAH 120–400/mo for the base + add-ons for modules, integrations and every seat
For a clinic with 5 admins + treatment rooms + integrations it realistically runs UAH 1,500–4,000/mo. That's UAH 18,000–48,000 a year. Every year.
Your own CRM · one-time
Your own CRM by MaxICo Labs
one-time from $1,600–4,000 + hosting $40–100/mo
Built around your workflow: scheduling, intake forms, reminders, no-show logic, an AI front-desk admin. The code and data are yours. Pays for itself in 8–14 months vs. a subscription, then it's savings every month.
Dance / music / vocal studio
Off-the-shelf CRM · subscription
Off-the-shelf CRM (EasyWeek, Perfectum, Instasport, etc.)
membership tracking + per-user, typically UAH 500–2,000/mo
Built for generic fitness, not for studio specifics (groups, instructor swaps, memberships, payroll by hours worked). UAH 6,000–24,000 a year.
Your own CRM · one-time
Your own CRM by MaxICo Labs
one-time from $1,600–3,000 + hosting
Tailored to your studio: group schedules, instructor swaps, memberships, automatic instructor payroll, student reminders. An AI booking bot.
General business (services, B2B)
Off-the-shelf CRM · subscription
Off-the-shelf CRM (KeyCRM, Bitrix24, AmoCRM, Pipedrive)
per-user, typically $10–30 / user / mo
A team of 10 × $20 = $200/mo = $2,400/year. Every year, plus add-ons for integrations, automations and storage.
Your own CRM · one-time
Your own CRM by MaxICo Labs
one-time from $3,000 + hosting
No per-user fees. Add as many employees as you want — the price doesn't grow. AI lead qualification, automated reports and integrations included.
Prices for ready-made CRMs are approximate, from open sources as of 2026, and may change. We don't claim exact figures forever. We calculate your precise savings for your specific case during the free audit.
where you're starting from
You work in a notebook, Excel or messengers. We start from scratch — designing the CRM around your process from day one, with nothing extra.
You've hit the limits or overpay for seats. We migrate your data and build your own — with no loss and no downtime.
CRM + Excel + messengers + spreadsheets that don't talk to each other. We consolidate everything into one system, all in a single window.
how it works
01
We map the process, data and constraints. You leave with a document and a roadmap.
02
Technical architecture, stack, integrations, plan of record.
03
1–2 week sprints with demos. First working version in 6–10 weeks.
04
Launch on your stack or ours. Monitoring, backups, scaling.
05
Documentation, team training, optionally a care retainer.
in your niche
pricing
from $6
one-time, no per-user. A small CRM utility — from $4.
We lock the exact range after a free audit. Full pricing →
frequently asked
That's part of the job. We export from your current system (export / API), clean it up and migrate it to the new one with no loss. You keep using the old one until the new one is ready — with no downtime.
You do. That's the fundamental difference from SaaS: the code and database are yours. Hosting is on your server or ours (your choice). Not rented seats you can't escape.
A small CRM utility — from a few weeks. A full system — a 6–10 week MVP. Hosting — from $40–100/mo depending on load. It's not per-user.
After handover the system is yours. Tweaks and new modules — as separate tasks or on a retainer (limited capacity/mo). No "subscription forever" just for the system existing.
It depends on team size and time horizon. The bigger the team and the longer the term, the more your own pays off (no per-user). For a small team over 1–2 years, off-the-shelf can be fine. We'll do the honest math for your case — and if your own isn't worth it, we'll say so.
from the blog
AI for business
How to build a multilingual chatbot where non-English replies sound native, not machine-translated. Architecture, quality control and the mistakes to avoid.
Guides
How to automate content without turning your blog into generic mush: a brand-voice pipeline with human editing gates and quality control.
Technology
Escalation logic: handoff triggers, RAG-based confidence thresholds, and handoff UX that keeps CSAT high.
let's talk
30 minutes: your process, team, current CRM spend. You leave with a number — how much you'll save with your own system. No strings attached.
