[about the studio] · applied AI, grown out of performance marketing
Bots, websites, CRM, automation. We count ROI, not show demos.
MaxICo Labs grew out of the performance agency MaxICo Agency. For 5+ years we've run ads with clients' money — so we approach AI the same way: not a “wow technology,” but a tool that has to pay for itself. Whatever we offer clients, we run on ourselves first.
5+
years in performance marketing
80+
projects launched
3
official AI partnerships (Anthropic / OpenAI / Google)
B2B/B2C
we work in both directions
[01] our principles
We don't sell “AI magic.” Every project starts with the question “where will this pay off?” If during the audit we see that AI won't bring you money or time, we say so honestly — “this isn't for you.” Our performance background leaves no other way: we're used to being accountable for the numbers.
Plenty of people build beautiful demos that never reach production. We do the opposite: we build things that work under real conditions, with real load, integrated into your systems. A demo never pays anyone's salary.
Our agency MaxICo Agency runs on its own products: Trinity Runtime (AI-agent orchestration), AgencyHub (CRM with AI), an AI content pipeline (100+ creatives/month). Valeriy, who you're chatting with on this site, is our product too. We never recommend anything we haven't tested on ourselves.
[02] stack and technologies
Not locked to a single vendor. We pick the model and stack for the task, not for the hype.
[03] official partnerships
The three biggest AI labs in the world are our official partners. This isn't just “we use their APIs” — it's early access to new models, technical support, and shared terms.
[04] who's behind this
5+ years in performance marketing. Leads strategy, partnerships, and key projects. Builds MaxICo Labs as an applied AI studio that counts the client's money rather than showing demos.
engineers · PM · creative
AI engineers (the ones who write Trinity and AgencyHub), performance marketers, PMs, and a creative team. Not outsourcing — an in-house team that works across every project.
Want to meet the team in person — that's part of every project. On the call you immediately see who'll be doing your task.
30 minutes free. We'll figure out where AI pays off for you specifically. No presentations.
